Future Branches EU 2022

2022

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Piotr Sobiczewski, Head of Branch Strategy & Digital Branch Transformation at mBank
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Piotr Sobiczewski


Head of Branch Strategy & Digital Branch Transformation
mBank

Piotr is a Branch Transformation Leader at mBank with 10+ years of project management experience. He leads mBank’s strategic branch network transformation and expansion initiatives. Piotr co-authored mBank’s interactive Light Branch model, awarded Best of Show at FinovateEurope 2015 in London.

Check out the incredible speaker line-up to see who will be joining Piotr.

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DAY TWO-

12:40 PM Case Study: Driving digital adoption to increase sales: How to incentivise in-branch staff to educate customers on the benefits of digital tools and products to maintain engagement in-branch and online

Ø  How to redesign branch formats and functionalities to enable in-branch colleagues to work with digital assistance?
Ø  Building incentive programmes that encourage digital adoption: How can you incentivise staff to acquire and upsell customers through a point based system across your banking channels?
Ø  Regulatory considerations: What are the latest EU guidelines on remuneration policies for in-branch sales staff?
Ø  Taking a total channel approach: How to equip company leaders and branch managers to train and motivate staff to communicate the holistic channel benefits to customers

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